Welcome to the 1st of our FIVE part series on:
IPA’s you should be doing every day and HOW to do them
Tony Robbins says the secret to your success is in your daily rituals. What your business will look like next year will be determined upon what you do TODAY for it. So we hope this post encourages you to utilize your tools and gives you bite-size actionable steps to grow the business that accomplishes your dreams.
The first of our five-part series is PROSPECTING
Prospecting
Prospecting is really the bread and butter, the meat and potatoes, the MAIN COURSE of your business. Without people you just have an oil obsession Ha! (but don’t we anyway?🙋🏻♀️) So this is a non-negotiable task on your daily todo list. But I don’t like the words to-do list because they sound extremely rigid and overwhelming so let’s create a prospecting ritual, shall we? and we can be all Tony Robbins like. So how do you do that? Scroll on down 👇🏻
Social Media
Social media can feel like a hungry toddler who hasn’t napped and is overtired, like WHOA! What do you post, when do you post, how do you post, where do you post, how do I get people to see it, why does it take all of my time. Yup, we get it BUT its also an incredibly powerful tool and with the right amount of consistency, effort, and learning you can become a boss at it and might even enjoy it. We have some pretty great training on all of this and you can find that here, here, & here , or in our private Facebook Group. But scroll on down for how you can use your EOL tools for prospecting on social media.
Classes
Just like shareable graphics, your classes are a great way to prospect on social media. We are creating more and more IG stories classes but you can even use the graphics from other classes and break them up using your script, or do the entire class on a Facebook Live, or zoom calls. And friend if you feel nervous to do it… do it anyway! The squasher of fear is action, so take action and just do it. If you completely fail so what you will get better only by doing.
Sharable Graphics
Your graphics are the perfect way to add value and connect on social media. These are perfect for posting to your feed, sending via DM, or putting in your story. You can add DIY recipes, tips, education, or testimonials. Also to make your life WAY easier make sure to use pre-plan your month using our IPA calendar and Planoly (hello we love that thing) This way you can get all the heavy lifting done in one afternoon so you can ride easy breezy the rest of the month and focus on showing your face on social media to connect that way daily.
If you would like some more ideas on creating content check out this post!
Email Marketing
Why should email marketing be apart of your everyday IPA’s because 80% of businesses who use automation generate more leads and convert 77% of those leads! So what does that mean? Creating email automation = MORE sales! 42% of organizations believe email is the MOST effective channel. So how do you use this tool for prospecting? First and foremost be mindful to build your email list.
You can do these multiple ways by using your EOL site:
1. You can quickly add new people you meet to your email list and to an auto series when you meet them at an event, out and about, or on social media.
2. You can send the link to your E-book that is on your site so that prospects can get a free e-book just for joining your email list. You can send this via text or PM.
So how do you implement this into your daily life? By making sure your being proactive about connecting with people on social media, connecting with people as you go a long your day, and looking for opportunities to ask for their email address in a very authentic way. A lot of the heavy lifting is done for you with the EOL tools which leaves room for you to do the most important work which is connecting. Follow along with your IPA calendar and then add your personality, strengths, and passions to each day, and watch your prospecting really become more effortless.
In the next post, we will talk about following up and how you can utilize your email marketing for following up.
Well friends, I hope that you have gotten some value out of today’s post. I hope you feel equipped to take some action and start putting your tools to good use. You have a fabulous day and I will see you on the next post all about…
The follow up.
Have a Fabulous day friends!
xoxo,
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